Emerging technologies are radically changing consumer engagement, retention and, most importantly, purchasing habits. This rapid shift forces companies to embrace these new technologies and their application in order to stay current and relevant. “We” understand this and, in particular, how it can help stop revenue leakage to competitive e-commerce platforms by enabling you to own the value chain with your customers.
Our six stage plan for retailers
transform from revenue leakage
to retaining conversion on your platforms
Our six stage plan for OTT retail engagement can help you maximize ROI on your marketing spend.
Defining success |
Building a business case and establishing a common understanding of what success means – in build and operation |
Setting the product up for success |
Clear ownerships and deliverables for the product during its build and into production. |
Inspiring customers with content |
Content-planning and content-partnerships to enable the conversion of viewers to purchasers. Data Analytics of markets, social media and reliably managing video through its life cycle. |
Understanding and converting viewers |
Extending the experience from your OTT platform to your purchase funnels and vice-versa |
Delivering the experience |
Knocking your viewers socks off, with applications and services that delight the user |
Delivering and reflecting on ROI |
Transforming investments into returns and offering insights to improve them |